Indulging ourselves in egosurfing

By Julia Kim Staff Writer Egosurfing. Vanity searching. Self-Googling. They all mean the same thing–but what exactly is it? It’s simply the act of using a search engine to gather information about yourself. Googling your surname. Last name. Full name. Screen name. Anything that hints at your identity. I am sure you have done it before and although you may not admit to it, you can’t deny that it provides pleasure. I assume this is partially a result of the increase in narcissism in our society today, but I think it’s safe to assume that some of it is the result of the necessity of keeping track of and promoting a positive, beneficial personal identity…